Internet is worth $ 4.2 trillion in 2016
In 4 years 50% of the population will be connected to the web, estimated the consulting firm Boston Consulting; the consultant highlighted the economic power of the network in times of crisis in Europe.
The market of Internet in the global economy will reach a value of about 4.2 billion by 2016, due to the increase in the number of people accessing the web.
According to the “Digital Manifesto” by The Boston Consulting Group (BCG), in four years 50% of the world population have access to the network, so that will be connected about three billion people.
The consultant said that understanding the economic potential of the web is crucial, especially with the economic challenges now facing Europe and can be an important factor for the growth of a country.
In this regard, BCG said that in October 2010 Internet contributed 100,000 million pounds to the UK economy, representing 7.2% of Gross Domestic Product (GDP) of that country, and predicted that figure will rise to 10% of GDP in 2015.
The study presented in Davos, in the framework of the World Economic Forum (WEF) refers to that web businesses benefit not only to the developed world, but to all; that contributes on average 1.9% of GDP in 30 developing countries.
The manifesto, with McKinsey & Co, points out that only in Hungary, Malaysia, Mexico, Taiwan, Turkey, and Vietnam, the industry generated 1.9 million jobs.
It also exhibits that companies need to increase their assets and reduce technological liabilities that limit their ability to seize the opportunities of wealth which represents Internet.
Many companies require a digital transformation. Most people will have to improve their processes and organizational structures to adapt to the digital world. Given the rapid pace of change and the intensity of competition will have to move away from the long term planning cycles and to the establishment of strategies of adaptation.
It also states that governments must help to change policies that encourage investment, innovation, education, consumer protection and privacy.
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